LUDHIANA: ‘She has looks that could kill!’ That popular compliment has a new connotation. Once considered taboo in India, cosmetic surgeries have now become ‘just another visit to the parlour’. And Ludhianavis surely have the money to splurge on it.
Clearly, people today want to look as good as they feel, and are willing to invest in improving their quality of life, opine experts. Cosmetic procedures like nose job, laser hair removal, hair transplant, liposuction and botox treatment top the popularity charts, reveal plastic surgeons in city.
Dr Sanjeev K Uppal, head of plastic surgery and burns at Dayanand Medical College and Hospital (DMCH), said, “The concept of using cosmetic surgery to enhance looks has becoming increasingly accepted in Ludhiana. We offer cosmetic procedures right from correcting nose to removal of unwanted hair and liposuction, with botox treatment being the most popular.”
Dr Uppal reveals that on an average he gets two to three women a month coming for nose job (rhinoplasty), around 10 to 15 people coming in for laser hair removal and four to five botox treatments in a month. “The majority of cases we have are from the pre-marital age group. People either come ahead of their marriages or to enhance their looks, or while they are on the lookout for a soul mate,” he added.
While mostly women opt for cosmetic procedures, men too are now shedding their inhibition to enhance looks. “There is 7:3 ratio for women and men getting nose jobs, while hair transplants are more popular with males, who make for about 99% of the cases,” said Dr Ajay Abrol, plastic and micro vascular surgeon at SPS Apollo Hospital.
Meanwhile, experts also report an unusual surge in liposuction procedures among women in city. “Liposuction or abdominal plasty, in the abdominal, hips or chin, is most popular among women here in city, who form 90% of the cases,” added Dr Abrol. While many people think that cosmetic procedures like weight reduction and enhancements can transform them into ravishing beauties within a couple of hours, the experts say otherwise. Dr Abrol clarifies, “Liposuction is a fat controlling method. It removes excess body fat to a maximum limit of 10% and not beyond that. Afterwards, it is all about exercising and eating healthy.”
Another popular treatment is the laser hair removal. Dr Ravindra Tah, senior consultant plastic surgeon at Mediways, said, “Laser hair removal is quite popular in city. Most women opt for this procedure to remove unwanted hair from face. The procedure needs seven to eight sittings and it has 70% chances of success. Meanwhile botox treatment is picking up popularity among men in city, with more and more males wanting a wrinkle free skin.”
Clearly, changing looks today is more normal than ever. But on the flip side the disconcerting thing is that more and more patients are returning for more. “Nowadays, cosmetic surgery is easily accessible, but it may not change your life, and it could be that people who are considering it need to look at other confidence issues first,” feel experts.
Dr Vijay Obed, professor of plastic surgery at Christian Medical College and Hospital (CMCH), said, “The acceptability for cosmetic procedures has increased in our families. For those who truly need them, these procedures truly are a boon, but genuine candidates need to be distinguished from those who perceive them as ‘just another visit to the parlour.”